Monday, July 22, 2019

The Persona Template for Gamification

For any gamification project, you’ll need to do research on players in order to determine what they will require from the gamified system. The culmination of this research is the development of a player persona; this is similar to a user persona (which most UX researchers will be intimately familiar with), but it also examines some gamification-specific elements which would not otherwise exist in a standard user persona. Let’s take a look at that: The Final Step to Knowing Your PlayerGamification requires a deep understanding of your player. You will build your understanding in several areas through research, and once you know enough about your players, you can then build a player persona s... https://goo.gl/hYDEHJ

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