The Building Blocks of Visual Design

Visual design is about creating and making the general aesthetics of a product consistent. To create the aesthetic style of a website or app, we work with fundamental elements of visual design, arranging them according to principles of design. These elements and principles together form the building blocks of visual design, and a firm understanding of them is crucial in creating a visual design of any product. Here, we’ll introduce you to the elements of visual design: line, shape, negative/white space, volume, value, colour and texture. While a close examination of each element is usually not necessary in your daily work as a designer, the principles of design — how to place the elements t... https://goo.gl/hYDEHJ